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julie hope

art direction | marketing | brand building

  • work
  • ABOUT
  • CONTACT

archery catalog and kit

The kit is comprised of the 2019 Master Archery Catalog with bound dealer letter, 2019 Bear Archery Catalog, 2019 Trophy Ridge Catalog, 2019 Rocket Catalog, 2019 Fletcher Catalog, 2019 SIK Product Guide, and 2019 Cajun Catalog. Each printed item has its own brand identity, layout, design and finish. Specialized cover finishes used include foil stamp, soft touch lamination, soft touch AQ coat, inline spot gloss varnish, spot color fills with strikethrough, UV spot gloss, and custom diecut tabs.

TEAM
Julie Hope : Art Direction, Layout, & Design Lead

Brandon Groves : Art Direction, Layout, & Design

Samantha Marksberry: Art Direction, Layout & Design

Jayme Koester : Art Direction, Layout, & Design

Kyle Redmond: Creative Direction

Randy Land : Photography

David Arthur : Photography

Emily Patton: Copywriting

team work. dream work.
These catalogs were built and designed by an incredible team. The end results meant happy dealers, happy clients, and happy designers. These catalogs took home 2 awards in the 2019 American Advertising Federation Awards. 


Judges Choice - 2019 Archery Master Catalogs

Gold - 2019 Archery Master Catalogs

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